Lowe Group was awarded a silver honor at the 27th Annual FCS Portfolio Awards in the “B2B: Public Relations” category. The award recognizes Lowe Group’s PR efforts to support the November 2020 release announcement of the 13th biennial Trends Report on Sustainable and Impact Investing published by US SIF: The Forum for Sustainable and Responsible Investment.
Our team developed and led a public relations strategy to create awareness of the report across various target audiences using impactful, crisp messaging to support key report findings. We also sought to highlight US SIF’s mission to help the financial industry rapidly shift investment practices toward sustainability, focusing on long-term investment and the generation of positive social and environmental impacts.
Our pre-launch, launch and post-launch communications outreach and promotional efforts resulted in marquis coverage in key publications including The New York Times, The Wall Street Journal, Barron’s, Bloomberg, Reuters, Pensions & Investment as well as broadcast coverage on NPR.
Click here to see the full list of 2021 award winners. (10/04/2021)