Bob Quast.

During his 30+ year career in the financial services industry, Bob has created and/or directed award-winning visual communications across a wide spectrum of readable, clickable and watchable media.

Most of these years were spent as designer, art director and creative consultant at Northwestern Mutual. Projects include annual reports, employee and field publications, website design, proprietary software interface design, trade show design, and videos for training and promotion. Most importantly, he learned to lead teams of varying sizes while mentoring other creatives.

In post-corporate life, Bob’s design experience and palette of software tools keeps getting wider. After providing graphic design and art direction for a feature-length documentary film, he began freelance design—creating visual identities for entrepreneurs. Since 2021, Bob has partnered with Lowe Group to provide design and creative direction for them and many of their clients. Throughout the years, he continues to lend his talent and support to various volunteer community organizations.

Other creative outlets include poster design, cooking for his family, and consuming music of all genres. Bob also enjoys wordplay although his wife and two children tire of it more quickly. The dog is usually an attentive audience, however. A lifelong resident of the Greater Milwaukee area, you can often find Bob walking along Lake Michigan, reading by the fire, or enjoying a pint at any one of many local breweries.