LoweDown Blog
The investment industry stories we’ll remember from 2023
As the days count down to the end of 2023, we’re taking a quick random look back at some of the ongoing stories we’ll remember from the year. What would you add? We invite your comments below. A new co-worker. We all got a new co-worker this year as artificial intelligence capability in the form of ChatGPT and other tools swept through firms, with [...]
The only constant is change: Lowe Group celebrates 20 years of investment communications
Twenty years is a long time. Headlines in 2003 included the human genome project, the space shuttle Columbia tragedy and the capture of Sadam Hussein in Iraq. Feels like another world. Lowe Group’s humble beginning 20 years ago providing traditional public relations services to a handful of asset managers seeking media attention feels like another world. Jody Lowe [...]
A graphic designer’s pivot to marketing strategy: UMB Bank’s Jennifer Casanova
Recently we were pleased to welcome Jennifer Casanova, B2B marketing director for UMB Bank, to our office for a lunch ‘n’ learn discussion about effective agency-corporate collaboration. Following is a recap of that discussion, including career path highlights, how her background influences her work today, and key traits she looks for in an agency relationship. Background and Career path Jen Casanova [...]
Calamos’ Bob Behan: A veteran distribution exec on leadership, management
I have no issue with Sales being the alpha in the sales/marketing relationship. Sales doesn’t succeed without being assertive—and everyone else working in the overall enterprise (sometimes referred to as “overhead”) needs Sales to be successful. Most marketers confident in the value they bring know better than to knock heads with Sales. In fact, I’ll go a step further. I’ve never spent 15 [...]
The 9 words we’re seeing a lot of, with mixed emotions
On Monday Merriam-Webster announced the addition of 690 words to its dictionary. Words such as doggo, chef’s kiss and bracketology are not necessarily new this year. Rather, according to the announcement, “these new additions have demonstrated widespread use over time and offer a window into the world today.” In that same spirit (and applying similarly vague standards of selection), below we present our own [...]