LoweDown Blog.
Insights on issues impacting the investment industry.
The Latest
Oliver Renick’s tips for standing out in financial TV interviews
See the Bloomberg Television and Schwab Network veteran’s suggestions for a media appearance that will get you invited back.
What to wear on TV? Make choices you won’t regret
Bright colors, patterns or noisy jewelry can detract from your message. Here are some tips for dressing for TV interviews.
10 more investment podcasts for your listening pleasure: July 2023
There’s something for everyone—investors, institutional investors, ETF investors, financial advisors—in this July 2023 update.
Ho-hum and hmm: Threads seems like a pale imitation of Twitter
It lacks the imagery of Instagram and the functionality of the other place. Guess we have no choice but to wait and see.
Our intuitive framework for reporting and measuring on PR and digital marketing
As we wrap up the second quarter and begin the third, our reporting team is putting together reports for clients. Clients need to measure return…
Dive-bombed by negative news coverage? How to recover and move forward
As a recreational runner, I’ve had a lifelong fear of red-winged blackbirds. I’ve been divebombed numerous times seemingly out of the blue when a protectant…
This slowpoke recession is clogging inboxes everywhere
Over the last 15 months asset managers have sent more than 3,000 recession-related emails to financial advisors. We investigate.
We’re on Instagram—here’s why
Our account will take you behind the scenes as we share posts on the day-to-day of a financial PR/digital firm, our community involvement, and random insights.
What’s not to like: Latest Fuse research affirms PR value while answering burning digital marketing questions
What’s not to like: Latest FUSE research affirms PR value while answering burning digital marketing questions
Advisorpedia: “Measurement Dashboards: Look at Multiple Data Points To Measure Your PR Impact and Investment”
Jody Lowe and Pat Allen explain how to create a dashboard to help quantify the impact of your investment in PR.
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