LoweDown Blog.

Insights on issues impacting the investment industry.

blog icons

The crisis communications toolkit for investment firms

Whether it’s the death of a founder or key exec, a regulatory lapse, a fraud or financial crime, a data breach or workplace violence, you need to be prepared.

Read Post

ETF issuers, what’s your strategy to reach $100 million? 

The investment industry has long worked with influencers—and to the industry’s benefit.

Read Post

Why you can’t let Compliance ban influencer partnerships

The investment industry has long worked with influencers—and to the industry’s benefit.

Read Post

Our 2025 book recommendations for investment communications pros

Jody Lowe starts off the new year with her annual reading list.

Read Post

Take off your glasses to see what’s ahead: Schwab Impact 2024

Jody Lowe’s report on the annual conference for fiduciary RIAs.

Read Post

Give in order to get: Leveraging expertise for PR and brand-building

Demonstrating one’s expertise by sharing what you know can help build your reputation and ultimately lead to opportunity

Read Post

Advisorpedia: “How AI Search Could Lead to a Boost in Visibility for Investment Firms”

You’ve likely read about the transformative potential of artificial intelligence (AI) in investment management. To the extent that AI is used for information queries, it…

Read Post

How AI search could lead to a boost in visibility for investment firms

This is big.  You’ve likely read and heard your fill of the transformative potential of artificial intelligence (AI) not just in the world but in…

Read Post

We have a different take on the canned ‘Share of Voice’ metric

Meaningful analysis of PR efforts requires reporting metrics that focus on impactful media outcomes.

Read Post