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So far Lowe Group has created 73 blog entries.

Personalized financial planning in 15 minutes: A review of the new Schwab Plan offering

Gone are the days when professional financial planning was limited to inside the walls of a CFP’s office or over a 1:1 phone call. Schwab’s latest digital service, the Schwab Plan, offers self-guided, personalized financial planning, complimentary to its clients across all retail divisions. Plus, there’s no minimum asset requirement. As a recent college grad just entering the world [...]

By |2023-04-20T04:00:20-05:0010/08/2020|

Jody Lowe joins Rob Cressy on Sports Marketing Huddle podcast

Jody Lowe joined Bacon Sports Founder Rob Cressy for a conversation about how to prepare for a successful audio or video interview. Topics include identifying your key messages, engaging with the media and pitfalls to avoid. Listen to Sports Market Huddle, EP-397 Marketing & Media in the New Normal with Jody Lowe, on iTunes or Spotify. [...]

By |2023-04-20T04:00:23-05:0009/04/2020|

Beyond ‘Let’s do better’: Lessons from industry responses to America’s conversation on racial justice and inequity

This spring our inboxes were flooded with sympathetic messages and thoughts on the reckoning America is experiencing on racial inequity and justice, largely spurred by the death of George Floyd and the numerous effects of the COVID-19 pandemic. While some companies released public statements, others sent internal messages to employees. Still other companies didn’t chime in at all. Many [...]

By |2024-01-05T13:28:55-06:0008/10/2020|

Marketing in the New Normal

If you are anything like me, your baseline for “normal” is a bit abnormal these days. Last week I said “when things go back to normal…” at least 10 times and in as many different contexts. To my daughter, on shopping: “I’ll buy you new shoes when things go back to normal.” To my friend, in passing: “I’m excited [...]

By |2024-01-05T13:52:11-06:0007/20/2020|

Big Crisis, Small Contributions

As one of our clients vividly said recently, “Economic destruction is raining down as a result of the battle against the Coronavirus.” The employees of the Lowe Group too are feeling the impact of the pandemic directly every day. We are grateful to have been able to smoothly transition to our home offices and continue to serve our clients [...]

By |2023-04-20T04:00:31-05:0004/24/2020|

PR Daily: “What’s working for financial comms during COVID-19”

"This public health crisis is also threatening markets and investment portfolios. Here is what is working for communicators looking to calm anxieties," notes PR Daily in presenting an article by Jody Lowe of Lowe Group in the publication's Crisis Communications section (04/14/2020). Click here to read "What’s working for financial comms during COVID-19" at prdaily.com.

By |2023-04-20T04:00:31-05:0004/23/2020|

MutualFundWire: “Handling Quarter-End Materials Mid-Crisis”

"An industry communications specialist offers fundsters tips for adapting in the light of the ongoing COVID-19 pandemic and market volatility," writes MutualFundWire in introducing a contributed column by Ben Bishop of Lowe Group (04/02/2020). Click here to read "Handling Quarter-End Materials Mid-Crisis" at MFwire.com.

By |2023-04-20T04:00:32-05:0004/23/2020|

We all agree high-quality content matters, but how do you get it done?

If you have gotten past the title of this post, you are probably on the same page that high-quality content is crucial to a well-rounded marketing and communication plan. It allows firms to demonstrate thought leadership and firm capabilities, increases online visibility and raises your profile with the media. But with a seemingly never-ending list of To Dos on [...]

By |2023-04-20T04:00:34-05:0011/22/2019|

News Release: The Lowe Group Awarded “Best Communications and PR Firm 2019” by Fund Intelligence

MILWAUKEE, Oct. 17, 2019 – The Lowe Group, a leading financial communications firm, has been named "Best Communications and PR Firm of 2019” in the Fund Intelligence Operations and Services Awards. The Lowe Group's Greg Joslyn, VP, Media Relations & Client Management, accepted the award on behalf of the firm at an Oct. 10 event at the Lotte New [...]

By |2023-04-20T04:03:34-05:0010/17/2019|
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