Ben Bishop.
Principal & Managing Director
As a principal of Lowe Group, a leading investment communications and digital marketing agency, Ben Bishop leads the content services team and a wide range of client engagements. As managing director, he oversees firm operations.
Ben specializes in developing and implementing core messages to media, client and prospective-client audiences. He has written and edited content for many asset managers and RIAs. Ben also has deep experience working across multiple institutional-banking and service-provider businesses. His clients are regularly featured in national and industry publications, including via placed content.
Ben joined the firm in 2010, after honing his financial communications skills at a multi-strategy global hedge fund where he held roles in marketing communications and risk reporting. He regularly comments on content and message-development topics on the LoweDown blog.
Ben earned an MBA from Duke University’s Fuqua School of Business. He enjoys books (Jorge Luis Borges), music (Thomas Tallis) and unending projects “up north.”
See Ben's latest Insights.
How to leverage the news value of fund milestones
Some anniversaries and AUM hurdles are good news for fund company, advisors and investors alike.
How to avoid sounding self-serving as you write content
Self-serving content can undermine the implicit contract you have with your readers.
SEC Marketing Rule—What is an advertisement?
Ahead of its two-year anniversary, Ben Bishop revisits the rule guiding advisory firm marketing.