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A pull-quote graphic in Lowe Group brand colors. A large blue quotation mark sits behind the text on a dark teal background. The quote reads, “There is a Lowe Group way in terms of who we are and how we work, and that way is collaborative.” “Lowe Group” is in white, most of the quote is in bold magenta, and the closing phrase is in thin white type. The quote is about the firm’s collaborative culture.

Fireside Chats, Frozen Custard and the Future of Financial PR

By Jody Lowe | 10/21/26

Fireside chats with a journalist and a client gave us fresh perspectives on reporting, AI and what makes a great agency partner.  Team visioning focused…

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Media webinars can be good for hosts and media alike

Financial PR can do more

Oliver Renick’s tips for standing out in financial TV interviews

Earned media: The PR workhorse of visibility for ETFs, other investment products and services 

Lowe Group breaks into top 20 financial PR agencies 

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Slide with a large quotation mark and the text "Content still works when done well and supported" on a dark teal background.
By Jody Lowe and Ben Bishop
10/07/26

Kitces’ 2026 Marketing Study: The best marketers make advisors market less

 Kitces’ 2026 Marketing Study:  The best marketers make advisors market less  Marketing pays for itself, but most of the cost is people’s time.  Roughly two-thirds…

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By Jody Lowe
09/22/26

A few marketing lessons from the 2026 Future Proof Festival

Larger-high growth advisory firms move beyond referrals and build real marketing functions once they break past the $5M revenue point Successful marketers combine digital strategies…

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blue writing on white background that says "when the voice needs to be truly yours, it can't be even a lightly edited AI generation."
By Ben Bishop and Jody Lowe
08/26/26

Claude’s watermark: What it means for financial services content creators

Anthropic now watermarks Claude-generated text with an invisible, keyed word-selection pattern (no visible mark, no metadata)   Light editing of a Claude draft probably isn’t enough to avoid it; original…

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