LoweDown Blog.
Insights on issues impacting the investment industry.
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Future Proof Citywide takeaway? PR is the AI infrastructure for RIAs
Key Takeaways: AI was the dominant theme at Future Proof Citywide, with advisors intrigued but also cautious about rapid technological change, compliance risks, and the…
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PR on a sliding scale: When to be proactive, when to be reactive—and when to be in the middle
Negative or unwelcome news? A few factors determine how and when to communicate.
Latest MuckRack survey sheds light on marketing/comms convergence, alignment
Marketers and PR/communications pros share top priorities but diverge on how they measure success.
Chief communications officers increasingly play a strategic role in major business decisions: Edelman
Two-thirds of CCOs are included in discussions about important decisions before they’re made, according to recent Edelman study.
Our 2024 predictions for PR pros
Jody Lowe weighs in with some predictions for investment industry public relations trends.
A 2023 holiday reading list for investment pros
Stripped from her Kindle and Audible reading lists, these are Jody Lowe's book recommendations for financial communicators.
The investment industry stories we’ll remember from 2023
ChatGPT, the resurgence of fixed income, Taylor Swift, direct indexing, Future Proof and more make up our most memorable stories of the year.
The only constant is change: Lowe Group celebrates 20 years of investment communications
PR firm founder Jody Lowe reflects on two decades of representing clients in the ever-evolving investment industry.
Making a statement at a time of global conflict: Many asset managers say ‘No, thanks’
Firms balance the instinct to weigh in on the market impact against the many complex issues surrounding the tragedy in the Middle East.
The easy day was yesterday—Schwab Impact 2023
Jody Lowe’s take on one of the biggest events of the year for RIAs, held this week in Philadelphia.
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